A. Provide protection of the unique natural beauty and small-town character of the City as specified in the Sedona Community Plan while meeting the needs of its citizens to enjoy the benefits of wireless communication services;

B. Promote the health, safety and general welfare of the public by regulating the siting of wireless communication facilities, including satellite earth stations;

C. Consider potential impact on historical and environmentally sensitive areas and adjacent properties;

D. Minimize the impacts of wireless communication facilities on surrounding areas by establishing standards for location, structural integrity and compatibility;

E. Encourage the location and collocation of wireless communication equipment on existing structures thereby minimizing new visual, aesthetic and public safety impacts, effects upon the natural environment and wildlife, and the need for additional towers;

F. Encourage antenna configurations that minimize additional visual impact through careful and innovative siting;

G. Accommodate the growing need and demand for wireless communication services;

H. Encourage coordination between suppliers of wireless communication services in the City;

I. Respond to the policies embodied in the Telecommunications Act of 1996 and the 2012 Spectrum Act in such a manner as not to unreasonably discriminate between providers of functionally equivalent personal wireless service or to prohibit or have the effect of prohibiting personal wireless service in the City;

J. Establish predictable and balanced regulations governing the construction and location of wireless communication facilities, within the confines of permissible local regulation for locations outside of public rights-of-way. Wireless communication facilities within a ROW shall be regulated in accordance with the provisions of Sedona City Code Title 12 and the provisions of A.R.S. § 9-591 et seq.; and

K. Establish review procedures to ensure that applications for wireless communication facilities are reviewed and acted upon within a reasonable period of time.